

our why

WHAT WE PROCLAIM.
Our mission at PROCLAIM Streetwear™ is to spread the Gospel throughout an industry in desperate need of spiritual and sustainable transformation.
We are driven to bring Good News to the poor, to proclaim liberty to the captives, and to give them a garment of praise instead of a faint spirit. (Isaiah 61:1)
We believe in the perfect and sovereign grace God showed us by sending His Son as the ultimate payment for the debts of our sins.
We strive to leave an impact of hope everywhere we go, especially during our PROCLAIM Street team exchanges with those in need.
We are obedient to living a life worthy of the calling.
PURPOSE DRIVEN.
“And he answered them,
‘Whoever has two tunics is to share with him who has none,
and whoever has food is to do likewise.’” Luke 3:11
The PROCLAIM Streetwear™ movement is for the willing hearts that want to make a tangible difference. Every item of clothing we thoughtfully produce has a give-back component attached to it with Scripture woven throughout the design. From the hands of those who assemble the garments to the consumer who purchases them, all are exposed to the verses found in Isaiah 61 that foretold the mission and Good News of Jesus Christ.
Our belief; "have two, give one".
Whether you purchase from our year round Sixty-One Collection or from our PS+ Limited Drop Collection, each item gives you - our cherished customers - the opportunity to make an impact in your local community. Because our clothing is mission-specific, you can either choose to personally pass out your second item to someone in need or select the option to have our PROCLAIM Street Team do it on your behalf.
This is your grace to gift. Regardless of how it's given, we're grateful to have your service in our movement.


MADE IN USA.
At PROCLAIM Streetwear™ we believe that in order to truly put the customer first, we must empower the hardworking seamstress, the upright manufacturer, and the dedicated fabric-mill owner through investment. This is who we believe in --- the backbone of America.
Over 300,000 jobs are outsourced from the United States each year, with a whopping 68% of large U.S. consumer-product companies sending American jobs overseas. Not only are jobs compromised, but the quality of the products themselves also deteriorate -- all for the sake of mass production, all in the name of the lowest bottom line.
As the impact of these destructive supply-chains continues to impact our natural world, consumers are thoughtfully evaluating where their products are manufactured, produced, and packaged; which is why intention is woven into every part of our process from fabrication to transportation.
This is more than just a "t-shirt" or a "sweatshirt" -- it's a movement.
Your purchasing power is ultimately an investment into what you believe in beyond a simple article of clothing. The “Made in the USA” label is the new quality standard. It is not a compromise — it is an investment in our citizens, our freedoms, and our country’s future.
We should demand nothing less. We deserve nothing less.

transparency.
Where conscious consumer meets sustainable streetwear.
The era of "fast fashion" in which we are so deeply immersed lacks longevity, transparency and authenticity.
Our world is in a challenging position - and we are called to be stewards of our resources and of our communities. We believe garments should last years, not months.
From a single thread to a fully-finished design, our private-label quality is the standard of vertical manufacturing on which we pride ourselves. It's durable. It’s not rushed. It’s unhurried.
In a society fueled by newer, faster, better, there is no compromise in our collection. And through PROCLAIM Streetwear™, we can be the salt and light to all whom we encounter in style and Spirit.

contact.
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